Description
Today, the choices and decisions facing businesses and consumers around the world are far from the traditional marketplace of the 20th century where competition was limited, and there was plenty of time to "go to market" for both the business entity as well as the consumer.
This course, International Management, intends to provide a broad perspective to the issues of importance in the global marketplace of the 21st century. Indeed, one of the greater challenges faced by leaders and managers is the frequency and rapidity of changes occurring at all levels across the enterprise, from the cultural, legal, political and technological shifts across companies, boundaries and markets, to the impacts that events like September 11 and global terrorism have on peoples, economies, and global response.